Kim Chiu was a head-turner for her quirky outfits during the promotions of her
upcoming series.
Kim stars in a comedy-drama called “Fit Check: Confessions of An Ukay
Queen.” This is the first series produced by Amazon Prime Original.
She plays the main role of Melanie Dela Cruz, a vendor of secondhand clothes
or ukay, who dreams of becoming a fashion designer someday.
During the press conference on June 29, Kim seemed to be in character when
she strutted the hallway in a colorful ensemble with details that glistened and
swayed.
On her Instagram account, she said that her top was designed by a Filipino
artist named Hamu (@_ha.mu_).
Kim then stated that the details and elements remind her of the aesthetic of a
traditional jeepney.
“This quirky outfit by @_ha.mu_ is made from mixed materials that remind me
of our colorful and vibrant JEEPNEY! It even has reflective details incorporated
into the design that is reminiscent of car sunshade insulators,” she said.
“Super fun outfit and innovative like my character’s upcycled kay designs in
the show,” she added.
Kim also wore a colorful, maximalist “fit” during the exclusive premiere of the
series later that night.
Designed by Ehrran Montoya, the dress was made of scrap materials that were
reworked and upcycled into a couture-like creation.
“As Melanie Dela Cruz my character, sustainability and savvy design sensibility
in the show, designer of this dress @ehrranmontoya used recycled scrap
materials that were reworked and repurposed to make this couture dress,” Kim
said in a separate post.
“All the scrap elements were purposefully and strategically incorporated into
the design,” she added.
The “Fit Check: Confessions of An Ukay Queen” follows the journey of Melanie
from an ukay vendor to a newcomer in the fast-paced and cutthroat Philippine
fashion industry.
Kim stars alongside Jake Ejercito, Angel Aquino, Christopher de Leon, Kylie
Versoza, Justin Luzares, Frenchie Dy, Lie Reposposa, Kaladkaren, and Liza
Lorena in this eight-episode comedy-drama.
It will be available for streaming on Amazon Prime in the Philippines and in 240
countries and territories on July 6. (C.R.S. Madarang, Interaksyon)
